Woman taking a photo with a long lens camera

Telling Our Story

Where the Storytellers Are

This is the home of Saint Anselm College's storytellers: marketers, writers, photographers, designers, and communicators — a team tasked with purposeful communication that amplifies the impact of our faculty, staff, students, and community. Together, we tell the story of Saint Anselm College. Here, you'll find the strategy, tools, and guidance to share that story.

Brand Strategy

CCM Services

Resources

The Impact of Purposeful Storytelling
The stories of Saint Anselm College and its faculty, staff, students, and community resonate with audiences beyond the Hilltop.

____

INSTAGRAM
18K VIEWS
up 11% from the previous year
Our creative voice is engaging our audience and bringing in new followers.

Instagram, January-May 2026 vs. 2025

____

EARNED MEDIA
6.1M REACH
across the nation
With almost 6,000 mentions, free coverage of Saint Anselm valued $2.3M.

2025-2026 Academic Year

____

WEB
647K NEW USERS
55.4% Mobile / 42.3% Desktop
Our website is bringing in new, active users engaging with our content.

Google Analytics, January-December 2025

____

Front facade of a large campus building (Alumni Hall) with a cupola

Located in Alumni Hall, the Office of College Communications and Marketing (CCM) supports the marketing and communication needs of Saint Anselm College. Our goal is to help our campus partners present a consistent and effective brand voice across all channels.